Transcy - How to set up Shopify Market and make it work with Transcy
The article below might help you clarify what's Shopify Market basically and how to make it work with Transcy.
Contents:
What's Shopify Market
How to add a Market
Options to manage domain and language in Markets
How to make Markets compatible with Transcy
Shopify has released a feature called Shopify Market which you can create tailored online shopping experiences for different buyer segments. You can do this by creating markets that target specific countries or regions, or you can group countries and regions together to simplify your expansion efforts.
If you have access to Shopify Markets immediately after signing up to Shopify, you will have the following markets types:
Primary market: is created at default and the main country or region that you will sell to. This is often your home or domestic market, which is determined by your store's address and base currency in Settings > Store details.
Other Markets include:
+ International market: is created for you when you first access Shopify Markets. It includes a curated list of popular countries or regions that merchants similar to you also sell to.
+ Single-country market: contain only one country or region. You should create single-country markets to sell to country or region that you have a specific targeting strategy for.
+ Multiple-country markets: contain more than one country or region. For simplicity, combine countries or regions with similar targeting strategies together into multiple-country markets.
Countries you don't sell to: All other countries or regions that don't belong to another market. Customers in these countries can’t check out from your store.
For more information about Shopify Market such as Market types, Manage Market, Active/Deactive Market, Remove Market, please check out here.
Steps:
From your Shopify admin, go to Settings > Markets.
Click Add Market.
Enter a Market name. This name helps you identify the market within your Shopify admin, and isn't displayed to customers.
Click Add countries/regions.
Add the countries and regions that you want to include in this market.
Click Done, and then Save.
Below is an example to add a multiple-country market in Other Markets
Shopify admin >> Settings >> Market >> Add Market
Add Market name as you want >> click on + to add countries/regions
Example: Add some countries Brunei, Cambodia, China, Indonesia, India to Asia Market name. From this Market, you can easily manage languages according to Domain/Subdomain or Subfolder for your customers in these countries in Asia Market.
There are 3 options to manage domain and languages in Shopify Market:
Primary domain only (Enable for Primary Market only)
This market uses the primary domain for your online store
Domain or subdomain (Enable for Other Markets)
Assign a custom domain to host a localized experience for this market.
Subfolder (Enable for Other Markets)
Set folders under your primary domain for each language in this market.
Add target languages in the app
Select Markets corresponding to each Advanced language (required)
Publish target languages on switcher
Please be advised that only Advance language can work with Shopify Market since this language source is provided from Shopify system.
* You will be required to assign each Advanced language to corresponding market that you have set in Shopify Market.
* If you are setting the option "Primary domain only" on all Markets, then you just need to assign the advanced language to Primary Market, it will work on others as well.
* The app will base on your market selection when adding target language in order to sync data with Shopify Market so please kindly check carefully this step. The list of markets in-app are collected from markets in Shopify admin.
* By doing above steps, you don't need to add languages for market in Shopify admin directly anymore that might help you save time and manage language within the app backend easily.
* To edit market or domain setting in details, please go back to your Shopify admin for further action
You can ask support from Shopify for further advice with market setting in Shopify admin or can have a reference from our tips below
Below is an example to manage language in Primary Market in case you want to set up directly in Shopify admin
- From your Shopify admin >> Setting >> Market >> Primary Market >> Click
- Languages and domains >> Click
- From there, you can check and manage which target languages have been assigned to your market.
- In case you want to add more target language and assign new ones to your market, you can manage it directly from Shopify setting here or set up in our Transcy app.
- After adding more target language and assigning them to your Market, please go back to the app >> Language menu >> press Sync markets' data button to update new data.
Similarly to Subdomain and Subfolder in Other Markets, do the same steps for target language that you want to set up.
Manage the pricing in local currencies for each Market with Shopify Market - only stores who are using Shopify Payments can use this feature. For a list of supported countries, refer to Shopify Payments requirements.
Especially, stores using Shopify Payment and already set up Shopify Market that can get multiple currencies work on the checkout page. Click here to learn more.
For Primary Market, your primary market is determined by your store currency in Settings > Store details. So for example your store base currency is CHF then it will auto target CHF as default currency to your Primary Market. However, if you do not use Shopify payment, you can't manage its pricing in Shopify Market Settings.
* Please be noticed that all changes that you make to your store will affect your Primary Market by default.
Like you change store default currency to another currency, your Primary Market will be updated accordingly to suit your Market.
Example: Change from VND to USD, then your Primary Market would be updated to United State
For Other markets, Shopify states that "When you create a new single-country market, the base currency for the market is set to the currency for that country or region. If the currency is not supported, then the market base currency is set to your store's base currency. When you create a multiple-country market, the default base currency for the market is set to your store's base currency, and local currencies are enabled, meaning that each country or region in your multiple-country market can view their prices in the default currency for their country or region. If necessary, you can disable local currencies for a multiple-country market, and then set the currency for all countries and regions in that multiple-country market. When local currencies are disabled, all customers in that market will see and pay in the one currency that you choose." Check out here for more details.
More concern related to currency in Shopify Market, please kindly contact Shopify support for better advice.
When a visitor come from country which is set in a specific market, the switcher will show the corresponding default currency along with other currencies which are not added to any other market.
Therefore, once you have set up the default currency to your Shopify Market, the status of Market for that currency will be indicated as "Yes". Otherwise, it shows as "No" so please kindly go back Market setting in Shopify admin to complete setting up default currency in each market.
In case you have changed default currency in a specific market but still see the market's status says "No", please go back to Currency setting in app and unpublish then republish that currency to update the correct status.
If you're using Shopify payment, in countries/regions which have been set up in your Markets, all currency settings such as format, exchange rate, rounding will work and follow according to Shopify payment. So please kindly contact Shopify support if you want to adjust/manage currency settings.
In case you are not using Shopify payment, all currencies will work based on our Currency setting in-app. For more details about currency setting in Transcy can be found here.
Managing markets
Testing Shopify Payments
Pricing in local currencies
Set up local currencies
Supported countries for Shopify Payments
Should you need further support, please feel free to contact us via live chat or email us at support@fireapps.io
Contents:
What's Shopify Market
How to add a Market
Options to manage domain and language in Markets
How to make Markets compatible with Transcy
What's Shopify Market
Shopify has released a feature called Shopify Market which you can create tailored online shopping experiences for different buyer segments. You can do this by creating markets that target specific countries or regions, or you can group countries and regions together to simplify your expansion efforts.
If you have access to Shopify Markets immediately after signing up to Shopify, you will have the following markets types:
Primary market: is created at default and the main country or region that you will sell to. This is often your home or domestic market, which is determined by your store's address and base currency in Settings > Store details.
Other Markets include:
+ International market: is created for you when you first access Shopify Markets. It includes a curated list of popular countries or regions that merchants similar to you also sell to.
+ Single-country market: contain only one country or region. You should create single-country markets to sell to country or region that you have a specific targeting strategy for.
+ Multiple-country markets: contain more than one country or region. For simplicity, combine countries or regions with similar targeting strategies together into multiple-country markets.
Countries you don't sell to: All other countries or regions that don't belong to another market. Customers in these countries can’t check out from your store.
For more information about Shopify Market such as Market types, Manage Market, Active/Deactive Market, Remove Market, please check out here.
How to add a Market
Steps:
From your Shopify admin, go to Settings > Markets.
Click Add Market.
Enter a Market name. This name helps you identify the market within your Shopify admin, and isn't displayed to customers.
Click Add countries/regions.
Add the countries and regions that you want to include in this market.
Click Done, and then Save.
Below is an example to add a multiple-country market in Other Markets
Shopify admin >> Settings >> Market >> Add Market
Add Market name as you want >> click on + to add countries/regions
Example: Add some countries Brunei, Cambodia, China, Indonesia, India to Asia Market name. From this Market, you can easily manage languages according to Domain/Subdomain or Subfolder for your customers in these countries in Asia Market.
Options to manage domain and language in Markets
There are 3 options to manage domain and languages in Shopify Market:
Primary domain only (Enable for Primary Market only)
This market uses the primary domain for your online store
Domain or subdomain (Enable for Other Markets)
Assign a custom domain to host a localized experience for this market.
Subfolder (Enable for Other Markets)
Set folders under your primary domain for each language in this market.
How to make Markets compatible with Transcy
LANGUAGE
Add target languages in the app
Select Markets corresponding to each Advanced language (required)
Publish target languages on switcher
Please be advised that only Advance language can work with Shopify Market since this language source is provided from Shopify system.
* You will be required to assign each Advanced language to corresponding market that you have set in Shopify Market.
* If you are setting the option "Primary domain only" on all Markets, then you just need to assign the advanced language to Primary Market, it will work on others as well.
* The app will base on your market selection when adding target language in order to sync data with Shopify Market so please kindly check carefully this step. The list of markets in-app are collected from markets in Shopify admin.
* By doing above steps, you don't need to add languages for market in Shopify admin directly anymore that might help you save time and manage language within the app backend easily.
* To edit market or domain setting in details, please go back to your Shopify admin for further action
You can ask support from Shopify for further advice with market setting in Shopify admin or can have a reference from our tips below
Below is an example to manage language in Primary Market in case you want to set up directly in Shopify admin
- From your Shopify admin >> Setting >> Market >> Primary Market >> Click
- Languages and domains >> Click
- From there, you can check and manage which target languages have been assigned to your market.
- In case you want to add more target language and assign new ones to your market, you can manage it directly from Shopify setting here or set up in our Transcy app.
- After adding more target language and assigning them to your Market, please go back to the app >> Language menu >> press Sync markets' data button to update new data.
Similarly to Subdomain and Subfolder in Other Markets, do the same steps for target language that you want to set up.
CURRENCY
Basic concepts about currency in Shopify Market
Manage the pricing in local currencies for each Market with Shopify Market - only stores who are using Shopify Payments can use this feature. For a list of supported countries, refer to Shopify Payments requirements.
Especially, stores using Shopify Payment and already set up Shopify Market that can get multiple currencies work on the checkout page. Click here to learn more.
For Primary Market, your primary market is determined by your store currency in Settings > Store details. So for example your store base currency is CHF then it will auto target CHF as default currency to your Primary Market. However, if you do not use Shopify payment, you can't manage its pricing in Shopify Market Settings.
* Please be noticed that all changes that you make to your store will affect your Primary Market by default.
Like you change store default currency to another currency, your Primary Market will be updated accordingly to suit your Market.
Example: Change from VND to USD, then your Primary Market would be updated to United State
For Other markets, Shopify states that "When you create a new single-country market, the base currency for the market is set to the currency for that country or region. If the currency is not supported, then the market base currency is set to your store's base currency. When you create a multiple-country market, the default base currency for the market is set to your store's base currency, and local currencies are enabled, meaning that each country or region in your multiple-country market can view their prices in the default currency for their country or region. If necessary, you can disable local currencies for a multiple-country market, and then set the currency for all countries and regions in that multiple-country market. When local currencies are disabled, all customers in that market will see and pay in the one currency that you choose." Check out here for more details.
More concern related to currency in Shopify Market, please kindly contact Shopify support for better advice.
Currencies on Transcy Switcher
When a visitor come from country which is set in a specific market, the switcher will show the corresponding default currency along with other currencies which are not added to any other market.
Therefore, once you have set up the default currency to your Shopify Market, the status of Market for that currency will be indicated as "Yes". Otherwise, it shows as "No" so please kindly go back Market setting in Shopify admin to complete setting up default currency in each market.
In case you have changed default currency in a specific market but still see the market's status says "No", please go back to Currency setting in app and unpublish then republish that currency to update the correct status.
Currency Settings (format, exchange rate, rounding)
If you're using Shopify payment, in countries/regions which have been set up in your Markets, all currency settings such as format, exchange rate, rounding will work and follow according to Shopify payment. So please kindly contact Shopify support if you want to adjust/manage currency settings.
In case you are not using Shopify payment, all currencies will work based on our Currency setting in-app. For more details about currency setting in Transcy can be found here.
Reference:
Managing markets
Testing Shopify Payments
Pricing in local currencies
Set up local currencies
Supported countries for Shopify Payments
Should you need further support, please feel free to contact us via live chat or email us at support@fireapps.io
Updated on: 19/11/2023
Thank you!